On the blog this week, On the blog this week - 5 Steps to help you curate content for your audience
The way to build a tribe around your business is by providing useful information with the idea of developing a relationship with your audience and understand their pain point.
This means really being of service, finding and writing helpful content for your audience. Where do you start by finding relevant content? Visit the blog via the bio
Book Cover Design + Divine Publishing + Social Media Advertisement = A #Captivating Brand Presentation! Support our CEO @iamtaylorsimon and get a copy of her upcoming book "Captivate: 7 Secret Strategies to Attract Dream Clients"!
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You may not know it, but you have something special. Something that sets you apart. Something unique that causes YOU to shine. There may be a lot of people doing what you're doing, but no one else can shine the way YOU do. This uniqueness is what will make you unforgettable. In this guide, I will teach you how to capture and maintain the attention of your audience and drive them to becoming committed, craving customers. Are you ready to #Captivate ? .
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This shit is about to get real...
So here I am in sunny Majorca for @thebrand_stylist retreat!!! .
The hotel @calreiet is stunning and everything I hoped it would be. I'm well settled into my room - very rarely do I get a whole room and en suite to myself so I have spread all my stuff out, filled the wardrobe, taken over every surface and generally marked my territory with my 23kg BA luggage allowance of girly crap - and it's brilliant! 👗👠👙🕶🛍💅💄
Breakfast was amazing, super healthy vegan yummyness (but now I'm bloody starving 😉).
This morning I've been going over all my prep and even tho I think I'm ready for this I've got that hideous nagging doubt again - Am I good enough to be here? - which is a terrible reflection on all the bloody hard work I've put in to developing the COM core concept, not to mention the excellence I'm anticipating from Fiona and her fellow facilitators in helping me to elevate the COM offer.
Ok. Time to put my doubts to one side (they never really go completely away do they?) and go for it. I got this ✊️!!
Your story is about you, but it's not FOR you! 👠
Unleashing the power in your story not only connects you to your dream audience, but can literally transform the way you do business, BUT here's the thing, you've got to learn how to tell it in a strategic yet compelling and captivating way that connects with your audience emotionally. ❤️ Not sure where to begin?🤔
📲Click the link in my profile to learn how to Uncover + Elevate Your Brand Story.
My latest book and brand crush, @thebrand_stylist I love Fiona's work and her brand is so beautiful. I'm truly a sucker for a good brand. It's not just about what they're selling in terms of products, it's about the experience when you do buy from them. I first came across Fiona Humberstone after reading her first book, How To Style Your Brand. Gorgeous book and really made me think about how I wanted to go forward with my own little business. I then decided to go on her Colour Creatives workshop in June last year. It was so inspiring, creative and beautifully put together. It was the experience as well as the packed full content. From the styling (of course!), venue, incredible food and drink and being part of an amazing group of like minded creatives. So when she created a more intimate two day workshop, Brand Brilliance, I knew I had to go. Again, the information and teaching was invaluable as far as I was concerned. Along with the usual experience one expects from doing anything that Fiona is behind. All of that is well and good but the truth is I'm trying to build a little creative business and I want it to be a beautiful brand. So as much as I am a sucker for a good brand experience, ultimately I bought this book in order to take my brand to the next level. So I best get working 😊
Whether you're at the start of an new venture or elevating your current proposition it's worth asking this question. Taking time to tune into your vision, allowing yourself to dream in an unfettered way allows possibilities to be revealed and the magic of the creative process to begin.
Working on the brand clarity workbook with @thebrand_stylist was such a joy not least because we knew how valuable the process would be. We took time to put ourselves in the shoes of our audience. Carefully considered all the challenges you face and the questions that would help unlock those for you. With over 60 years business experience between us we recon we've done an ok job. You can see the process in full with beautiful supporting images and case studies in Fiona's stunning new book Brand Brilliance. Launched this week it's already number one on the Amazon best sellers list for sales and marketing and I'm so excited about what it's already doing for so many entrepreneurs.
Fiona has very generously made the key questions from the first chapter of the book available as the Brand Clarity Workbook, a free download from her site.
When you show up and open your mouth, say something impactful and worth remembering!
When you're invited to speak and share on someone else's platform, take time to do some research on the person's mission, vision, goals for their event and their audience. Take notes and ask questions beforehand if needed.
There's nothing worse than having a speaker show up to your event, and them speaking to your audience about something that doesn't meet their needs or that of the event's.
🤦🏾♀️ You don't need to have an entire book of notes for your speech, but you do need to be well versed and experienced with the subject matter you're speaking about, have a plan of how you'll deliver your content and how it connects to your audience.
Public speaking is one of the fastest, most effective ways to build a successful personal brand, if done correctly.
👏🏾 DO THE WORK...
And go be great ELLEvateHER!
Are you ready to take the next steps to transform and elevate your personal brand with confidence, impact & style? 📲Clink the link in my profile to schedule your 60-minute personal brand strategy session.
Evergreen content is timeless, always relevant, and stays fresh for your audience to enjoy. This is what Evergreen Content Marketing will do for your business.
Need content for your site? Blogs, articles, web content- you name it!
Happy Sunday ELLEvateHERs!
You're showing up, working hard, and serving your tribe and family in the most magnificent ways. I salute and celebrate you!
🎉👏🏾 Take some time today to practice self-care, spend quality time with those you love, and rest, being totally confident that you're more than enough, you're doing enough, and you're exactly where you need to be in this moment. Cherish it. Trust me, business, clients, email marketing, branding, FB groups, etc., will all be there tomorrow, but it's imperative to take care of your most important asset - YOU!
❤️ You can't serve or give from an empty well.
C..A.K.E. Marketing working in collaboration with @CreativeSourceInc has published the entrepreneurs guide to "Elevate Your Brand". Comment your email below to be added to our #ElevateYourBrand#EYB email distribution list.
Are you a small business owner seeking assistance with administrative tasks? Look no further, Johnson & Green Business Recourse can help!!! Johnson & Green Business Recourse understands the importance of organization and staying on top of your business' administrative tasks which is a main component of professionalism and a peace of mind as a business owner. Whether you are a small business owner in need of administrative consultanting, consulting for marketing and/or networking or if you would like to get your home office or personal documents organized, give Johnson and Green Business Recourse a call. We are professional, affordable, timely and mobile. We are ready to assist YOU!!! Check out the website at jandgbiz.com. Have a blessed and productive day!!! #entrepreneurs#smallbusiness#bayareabusinesses#momentum#c .e.o #branding#elevateyourbrand#elevation#network#networth#tenacious#teamnosleep#empire#legacy#coint#ladyboss#growth#motivation#dowhatyoulove
Brand Brilliance // she's done it! @thebrand_stylist is sending out gorgeous packages containing her new book Brand Brilliance, it's a fantastic resource for businesses and Fiona has packaged everything so so beautifully, this is one of her limited edition boxes posted by @caz_makingwaves yesterday, loving seeing how's it come together, we have watched and I hope supported (!) Fiona's journey through both of her books, she is a great friend and we are super proud and so honoured to have been featured in it too. Go pre order!
Might have guessed, laser cut palms by us, last minute decision which looks pretty cool... #brandbrilliance#brandstylist#thebrandstylist#elevateyourbrand#brand#branding#lasercut#packaging#design
It's #NATIONALSMALLBUSINESSWEEK !
Are you ready to learn how to perfect your pitch and land those media mentions for your business, products, services, or live events you've been dreaming of?
Then I've got great news for you!
In celebration of National Small Business Week, my super generous friend Mary Simms of The Mary Simms Public Relations Agency, is hosting round 2 of her dynamic Public Relations training just for you - the FREE 5-Day Media Mentions PR Course!
Last week she hosted this information-packed training, and the course participants who took fast action, achieved amazing results in those 5 days, landing some of the most coveted media features! I want that for you too! 📲Click link in profile to join us in the course and private Facebook group.
We're starting today, so hurry, go register now and get ready to explode your business or cause with crush-worthy media mentions in your favorite media outlets.
I have so much joy in my heart for this incredible moment in life!
Not only did I just launch my first book project as a published author, something that has been a push for me for more than 10 years now, but I had the incredible honor and pleasure to do it alongside some amazing co-authors, including my beautiful mom, a 4-time published author, and celebrate with not only them, but some of my super dope family and amazing friends.
📚 👏🏾 I present to you - Survival, Living Life By Design!
🙌🏾😭🙏🏽❤️ 📲Click link in profile to order your copy today.